Making take away look mouth-watering
Asiakas
Linkosuo
Video Marketing
Direction
VFX
Video production
We baked a series of spots with the scent of fresh baguette, based on Kaski Creative Agency’s concept book.
The premise
Linkosuo, a classic in the bakery and café industry, wanted to launch a new takeaway product line of richly filled, home-baked baguettes in retail stores and activate store visitors with a sweepstake.
The solution
Together with the client, we came up with energetic and sunny spots that highlighted the fresh, crispy baguettes and made the fillings look mouth-watering. The production value is high, the product is the hero.
“Karu Films brought Linkosuo's Take Away baguettes to the next level! They professionally took the marketing concept and turned it into a clever, delicious and social media-friendly Take Away brand. The vibe is fresh, the production values are top-notch and the performer was a sunny guy who suited the brand. We got the videos and product photos under one roof, and everything went smoothly and reliably. The materials have already received a lot of positive feedback before the release. This is a good start to the conquest of Finland for Linkosuo's new product line!”
Anna Karjalainen, Marketing Manager, Linkosuo