Growing joy – Instructional videos in the style of Kekkilä
Everyone with a green thumb in the Nordics knows the name Kekkilä. We crafted instructional videos of their new products, combining information with style.
Our goal was to showcase the use of Kekkilä’s new products to hobbyists with video and infographics. The information needed to be presented as clearly as possible, while maintaining Kekkilä’s elegant visual style.
Kekkilä’s strong social media presence and visual style gave us a clear framework within which to work. Kekkilä had created preliminary scripts which we produced. We shot both planting and plant-care.
We wanted our cinematography and lighting to match Kekkilä’s high-quality brand. In the edit we had freedom to fit the material with the original scripts as we saw best. The videos were also localised for Sweden and Estonia
“It’s lovely to go to trade exhibitions with audiovisual material of this quality!! ❤”
- Mari Kaartokallio, Senior Marketing Specialist, Kekkilä
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